About the session...

North America builds 15,000 log homes annually, yet almost zero builders use mass timber at scale. Why? This panel brings together five builders from Washington to Ontario who are actually building single-family and townhome mass timber projects, some successfully, some only through extreme resilience, to answer that question.

Expect honest dialogue about what pencils and what doesn’t. No PowerPoint cheerleading. Just real project costs, supply chain gaps, installer challenges, and what went wrong on actual jobsites. Each panelist will issue one specific challenge to the audience: What must manufacturers, suppliers, code officials, and the industry change to move mass timber from boutique custom homes to production scale?

If you’re a homebuilder considering mass timber, or a supplier wondering why builders aren’t buying, this panel will bring the unvarnished truth about scaling residential mass timber, and the roadmap forward.

Jeb Thornburg

Co-Founder, Architect
Tieton Cabin Company

View Bio

Mark Wille

High Performance Builder
Build ~ Risinger Build

View Bio

Justin Koziol

CEO
Aera Systems

View Bio

Kyle Hanson

Founder / CEO
Timber Age™

View Bio

Jackson Wyatt

CEO and Founder
CABN Co

View Bio

Session CEUs

Course Description

North America builds approximately 15,000 log homes each year, yet mass timber remains rarely used at scale in residential construction. This candid panel discussion brings together five builders from across Washington to Ontario who are actively working on single-family and townhome mass timber projects—some successfully and others through significant obstacles. Panelists will share real-world lessons on what works, what doesn’t, and why mass timber adoption has been slow in the production homebuilding market. Attendees will hear unfiltered insights into project costs, supply chain limitations, installer and labor challenges, and jobsite realities. Each builder will also present a direct challenge to the industry, highlighting necessary changes among manufacturers, suppliers, code officials, and stakeholders to move residential mass timber from niche applications to mainstream production.

Learning Objectives

1. Identify the key barriers preventing mass timber from being widely adopted in North American single-family and townhome construction.
2. Evaluate real project cost factors, supply chain gaps, and labor/installation challenges that affect the feasibility of residential mass timber at scale.
3. Analyze lessons learned from actual residential mass timber projects, including jobsite setbacks and strategies for overcoming implementation hurdles.
4. Discuss specific industry changes needed among manufacturers, suppliers, and code officials to support scaling mass timber from boutique homes to production-level housing.